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The Clothing Company That Doesn't Make Clothes ®
We find original military and workwear clothing and reimagine its look, fit, feel and purpose. No item is second-hand. None new. Each garment is respected for having its own unique story. All are reworked for wearability. For today.
An estimated 150 billion new garments are produced each year. The negative impact on the environment is well documented. With the UK responsible for an estimated 11 million garments ending up in landfill every week, we believe that it is this mass overproduction that drives waste. As expert creators and makers we have no desire to add to this. So, we take what’s already there and reimagine it for now.
Reworking The Industry
A desire not to add to the industry’s negative production cycle story felt very personal to us. And in striving for that different narrative for ourselves, it meant that we started to take a closer look at what amounted to original garments that were not only unworn but of Grade A quality; them being created with durability and hard work in mind.
Undeniably made of the right stuff, we started to firstly deconstruct and then redesign these items in a more contemporary style. Creating pieces that we ourselves love to wear for the fit, the feel, and for as importantly, their stories.
Reworking The Current Market
We were told by any number of people that it would be easier and cheaper to produce clothes from scratch. And they were all right. So finding a mass manufacturer that understood why we were doing it - but was also in tune with our designs - was always going to be tough. Finding a small independent maker based only 20 miles from our design studio has enabled us to keep the whole process – from design to printing and production - as local as possible.
Reworked In The United Kingdom
UK-based and with 25 years of industry experience, our vision is to see that quality discarded workwear, utility wear and military gear gets the chance to be a new favourite second time around.
Every piece has been given a second chance.
Each piece is unique.
All individually Reworked with care.
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